IDC’s latest report brings some exciting news to the global printer market. In the third quarter of 2024, printer shipments increased significantly, increasing 3.8% year-on-year to 20.3 million units. This growth is a clear sign that the economy is recovering and various promotions are stimulating demand for printer equipment.
One of the most eye-catching numbers in the report is total revenue from global printer shipments, which increased 1.1% to a staggering $9.4 billion. The increase in sales reflects not only the resilience of the printer market but also the increasing reliance on printed materials in both personal and professional settings.
The main factor driving this growth was the Asia-Pacific region, where printer shipments surged 12.3% to 3.7 million units. This significant growth can be attributed to the region’s positive economic outlook, which encourages businesses and consumers to invest in new printing technologies. As businesses continue to adapt to changing market conditions, demand for efficient, reliable printers remains strong.
The industry is expected to continue growing, driven by economic recovery and strategic promotions. Whether you’re a business looking to upgrade your printing capabilities, or a consumer in need of a reliable home printer, current market trends mean now is a great time to explore your options.
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Post time: Dec-13-2024